Introduction

Fee Payment Solution

In this model, we can help you in the following ways:
1. Reduce your working capital cycle by quick collections of fees / other payments online and settling it in T+2 (T+1 in case of Credit and Debit cards)
2. Huge convenience to the Parents in terms of having multiple payment options to make fee Payment / Other payments from anywhere.
3. Analytics to support follow up on payments / Reconciliation and Settlement in a single window through merchant panel

1. We deliver the highest conversion rates in the industry (about 10-12% better on average).
a. Classification of all the unsuccessful transactions by intent to pay and sharing (lots of customer) data in real time with the merchants via APIs. The retries are stripped out from here to give unique transactions which in turn helps the merchant’s customer care to be more effective and efficient.
b. Wrapper algorithms like:
(i) Dynamic switching of transactions between different payment gateways in real time on the basis of health and success rates. It is an algorithm which decides which payment gateway to use for a given transaction in real time. It factors into consideration the health of the gateway (which in turn also includes response time of the gateway), the local probability of success of a given transaction given the bin parameters, global probability of success of a given transaction given all parameters etc. It is an algorithm that is used in Nuclear reactors that we have modified for our own use.
(ii) Retry framework to increase the number of retries of failed transactions
2. Better and consistent user experience Using our APIs, features like “self-help”, customizable transaction page, seamless integrations, modern designs you can deliver significantly better user experience to your parents.
3. We can get you live faster: We understand it is urgent for you to go live. With our well defined processes internally and our arrangement with the bank, we can take you live in the shortest possible time for credit cards - both for Visa and MasterCard. Also, unlike many of our competition, which takes additional 45 days to make MasterCard live after Visa is live; we make MasterCard live the same time as Visa! We enable both Visa and MasterCard in less than 3weeks and NetBanking will be enabled in just one week.
4. Analytics Framework:  deep analytics into variety of things:
a. All unsuccessful transactions details are shown and they are classified into different buckets according to intent to pay. They are further differentiated as which are the ones that we need to go back to and which are the ones where effort can be avoided.
b. Measuring performance of different attributes and comparison to historical benchmarks.
5. Complete customization of transaction page and consistent user experience. We give a lot of CSS control on the transaction page allowing significant branding, customization of colors/fonts/sizes/borders etc. This gives user the consistent experience since they see the same screen always and not different screens.
6. Transaction page supports Mobile. Depending upon the device and screen size of the device, the correct transaction page will open up to collect details thus providing a great user experience.
7. Unmatched customer service: We want you to be more successful. An unmatched customer service to make it happen where we are willing to go out of the way to help you! This also means we are willing to develop additional features for you if it helps your business. A small example to show our commitment - many new businesses told us that they find it hard to go and find a stamp paper to print the agreement at the time of signing. To reduce that effort, we courier you the printed agreement on the stamp paper so that you do not have to go around finding one!
8. Risk Management: PayU has a risk management service that works in several emerging economies like Columbia, Poland etc. This service apart from value, velocity checks offers adaptive neural algorithms which self learns to avoid frauds in the future. PayU also offers device fingerprinting – a technology which uniquely fingerprint any device on the basis of over 400 parameters. It is an extremely useful input to control fraudulent transactions.
9. Customized reports: We will be pleased to customize the reports, etc. according to your specific needs.
10. Reconciliation Services: We offer customization on the reconciliation page according to the needs of the Institute. The settlement happens in T + 2 days which greatly reduce the working capital cycle.
11. Payment Options: We can currently process all Credit Cards and Debit Cards issued in India of both Master Card and                      Visa.
We can also process other cards like Maestro cards, Diners Card and Amex.
We have tie ups with Pre-paid cards as well like Airtel Money, Done Card, ITZ Cash Cards, Ypay, I Cash and Beam

On the NetBanking front we are currently tied up with 33 major banks that between them currently process more than 98% of NetBanking volumes. These banks include:
List of Net-Banking Tie-ups (Already Operational)

We are in the process of adding more banks and by the end of the year we will tie up with more than 40 banks.